What [The Ring] Taught Me About [Viral Video Marketing]

Firstly, I loved the original 1998 Japanese version… except for ONE thing: The white-coloured font of the English subtitled text. Whyyyyyyyyyyyyyyyyyyy? It proved to be a challenge for me. It’s almost impossible to read when so much of the background is also white: from brightly-lit daytime scenes to the many TV screens we see. I…

What [The Office US] Taught Me About [Good and Very Bad Team Dynamics]

I ❤️ the OG UK series set in Slough AND The Office US (or An American Workplace). Because I’ve definitely rewatched the US version more times, I’ve decided to talk about the US version specifically. After all, it has become an annual rewatch. Why do I love this version so much? It reimagined and built…

What [Barbarian] Taught Me About [Customer Perspectives]

I ♥️ talking about horror films and celebrating them any chance I get. Barbarian needs to be celebrated in film AND marketing, BUT — I get it, it’s not everyone’s cup o’ genre. (They’re wrong… but, I get it.) Horror can be (and has been) regarded as a much maligned genre, verging on ‘trash cinema.’…

What [Schitt’s Creek] Taught Me About [Joyful Messaging]

Dear New Friend (unless I already know you), There’s even more joy to Schitt’s Creek that can be shared… with your target audience and joyful marketing messaging. Tap through the gallery, like, share, and comment! Best wishes and warmest regards, Ant

What [Damages] Taught Me About [Storytelling Styles]

The crimes. The backstabbing. The whiskey-drinking. The Patty-Ellen face-offs. There’s SO much to love about Damages (2007-2012) already, but there’s something else, too… You’ll need to tap through this gallery to get the full story. …I’ll wait.

What [M3GAN] Taught Me About [Product Launches]

First of all, I ❤️ film, especially horror films. They can be about ghostly antics, mischievous demons, masked maniacs, cursed videotapes, possessed dolls… There are so many that ran the gamut of high-brow brilliance to guilty-pleasure franchises. But, it’s the sci-fi comedy horror M3GAN that I want to talk about… Yes, it’s got a fun…